What is a PSA? A public service announcement, commonly known by the PSA acronym, is a message spread in the interest of the public. The objectives of PSAs are to raise awareness and change public attitudes, opinions, or even behavior towards an issue. These messages can be instructional, inspirational, or even shocking to elicit emotion and action.
PSA TOPICS Adopt-A-Pet Physical Attack Smokey the Bear Alcohol Shop Lifting Smoking Alcoholics Selling to minors Speed Limit Anger Management Seat Belt Law Sportsmanship Animal Abuse School Violence Stay in School Be a Mentor Runaways Anonymous Stealing Cable Big Brother.
To write a good PSA, you need to know how you’re going to grab the listener’s attention at the start, what main point you want to make, and what the call for action is at the end. Sketch it out in a brief outline.
How to Read PSA Test Results. Elevated levels of PSA in the body indicates an increase in the risk of prostate disorders like cancer. This article will teach you how to read PSA test results.
The campaign, which ran through 1983, was the favorite of veteran PSA ad man Lou Magnani’s career. “So much today is light on idea and long on delivery system,’’ Magnani, 86, says.
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A PSA must contain the five Ws (Who? What? When? Where? Why?), but it must do so in a very concise way, literally in just a couple of sentences. It must be able to be read in 10-60 seconds. A sample PSA follows. Your. Library or Institution’s. Letterhead. PUBLIC SERVICE ANNOUNCEMENT. Date you would like your announcement to air. Your name.